- The prize was awarded in the Leading Tourist Board 2019 category for the Mexico and Central America region.
- World Travel Awards is an English organization that recognizes, rewards and celebrates excellence in all sectors of the global travel and tourism industry.
The Costa Rican Tourism Board (ICT) received an award in the category of Leading Tourist Board for Mexico and Central America in the recent 2019 Latin America World Travel Awards, held in Bolivia.
ICT received the award from among a group of nominees that included tourism offices and institutes from Belize, Honduras, Mexico, Nicaragua, Panama and El Salvador.
“We are proud to receive this award for the Costa Rican Tourism Board, which is a tangible demonstration of the teamwork carried out by each and every one of our team members in accomplishing our objectives and fulfilling our responsibilities as the leading tourism body”, said Maria Amalia Revelo, Minister of Tourism.
Revelo added that public-private synergies had contributed to the strengthening of the tourism sector in the economy, and the positioning of the destination. “We have made important efforts to maintain sustainability as a cross-cutting focus of our actions, which has permitted development that takes the preservation of natural resources into account and generates wellbeing and social progress for communities. Our success as a team has been the permanent struggle to improve tourism products and to diversity the destination offer with multiple alternatives for visitors”, the Minister continued.
The ICT strategy to attract tourists is multifaceted, with multiple marketing efforts carried out to position Costa Rica as a year-round destination that is capable of offering unique experiences throughout the country to the more than 3 million tourists who visit us annually.
The awards also recognized Costa Rica as the “Leading Destination of Central America and Mexico”, which is attributed, among other aspects, to our abundant cloud forests and wealth of biodiversity. In addition, the Costa Rica Convention Center (CCCR) was awarded first place in the category of “Leading Meetings and Conference Center” for the Mexico and Central America region, which ICT has received as a positive development that validated the efforts invested as part of the marketing strategy for the niche of event, congress and incentive travel organization.
The World Travel Awards have been announced annually for over 26 years, aiming to recognize the best regions and companies dedicated to travel and tourism around the world. The competition is held in various regions. Thanks to its major reach, the Central America and Mexico category has become an industry favorite.
The world champions will be announced at the Grand Finale in Muscat, Oman, in November 2019. For more information about the nominees and winners of the World Travel Awards, please see their website www.worldtravelawards.com
